Ford South Africa has commenced the introduction of the new Transit Custom commercial vehicle range with the launch of the Base Long Wheelbase Van initially, with additional derivatives to follow later this year.
The next generation of Europe’s best-selling one-ton van and five-time winner of the International Van of the Year is designed to help small and medium businesses reduce cost of ownership, work more effectively and achieve new levels of productivity. Ford engineers developed a new platform designed to optimise load carrying and access, improve driver comfort and convenience, and deliver outstanding performance and handling, while delivering uncompromised cargo space.
“The Transit Custom is designed and developed in Europe, where it is the top-selling van and was the best-selling vehicle overall in the UK in 2021 and 2022, so it has a proven pedigree of being trusted by business owners to enhance their productivity,” said Doreen Mashinini, General Manager for Marketing at Ford South Africa.
“Ford pulled out all the stops to deliver another huge leap forward for our customers,” added Mashinini. “The new generation Transit Custom’s ground-up customer-led design will set a new benchmark for what small and medium businesses can expect from a commercial vehicle.”