In line with its long-standing mission to ensure customer safety, Nissan Middle East has taken a bold step to reduce the presence of counterfeit spare parts in the region. Engaging a broad aftersales ecosystem, Nissan has undertaken the development and delivery of counterfeit spare part identification training sessions for authorities, partners and customers across the Middle East.
Nissan’s ongoing collaboration with government entities across the Middle East to grow, with trainings currently deployed to Customs Authorities, Economic Departments and Police in Abu Dhabi, Ajman, Bahrain, and Dubai – with the aim to expand this to wider audiences in Jordan, Kuwait, and Qatar over the coming months. Teams are trained to identify frequently counterfeited items, including spark plugs, brake pads, and oil filters, and detect the subtle differences between a genuine and counterfeit product.
The global automotive counterfeit market continues to pose an imminent risk for drivers, passengers, and pedestrians, reducing the performance and reliability of vehicles in the long run.
Nissan’s aftersales product portfolio in the Middle East, comprises of over three million spare parts, including Nissan Genuine Oil, Nissan Genuine Batteries, and Nissan Genuine Accessories. Nissan’s aftersales network includes eight certified distributors with a total of 101 branches across the region.