Otrac Heavy Equipment, the Bobcat Authorized Dealer in Egypt, has secured the largest ever order in the Middle East and Africa (MEA) region for new Bobcat mini-excavators for use in the ‘Decent Life’ initiative launched by the Egyptian President, Abdel Fattah El-Sisi.
The Decent Life or ‘Hayah Kareema’ initiative directed by the Egyptian President is focused on the eradication of poverty in Egypt. It is targeted at 4500 villages throughout Egypt, affecting 58% of Egypt’s 102 million population, with the aim of transforming slums and poor villages into thriving communities with modern infrastructure.
For use in Phase 1 of the Decent Life Project, Otrac Heavy Equipment is supplying the Egyptian Government with 80 Bobcat 4.5 tonne mini-excavators and 49 Bobcat skid-steer loaders. Otrac was chosen by decision makers for the project, because they are specialists in the compact equipment market with the market-leading Bobcat range, supported by their very high level aftersales service.
Mr Hatem Ouda, Chairman of Otrac Heavy Equipment, said: “We are delighted to keep the high level of trust allowing us to win this major order for both mini-excavators and skid-steer loaders from Bobcat for the Decent Life project. The Egyptian authorities and Otrac have a successful, long standing relationship, involving the purchase of many machines based on Otrac’s performance and professionalism.”
Gaby Rhayem, Regional Director Middle East and Africa at Doosan Bobcat EMEA, said: “We are very pleased that Otrac Heavy Equipment has secured our largest ever order for Bobcat mini-excavators in MEA. It is a fitting tribute to the great attention and expertise Otrac always offers their customers in Egypt.”
