In May 2022, eight Middle East access hire companies had a chance to see the S-80 J first-hand, and in-person during Genie’s UAE S-80 J Demo Tour. During the event, Genie team members provided demos that highlighted the quality and capabilities of the S-80 J boom lift, shared information about how the boom could help rental companies maximize their profitability, and answered questions about the boom’s features.
“There’s nothing like getting a chance to see and operate a piece of machinery up close and in-person, which is why the Genie team was so excited to get a chance to meet with our customers in this type of format,” said Sharbel Kordahi, Genie Managing Director & Sales Director for the Middle East region. “We received such positive feedback from participants that we are looking into the possibility of expanding it to other markets in the Middle East region.”
Following the event participants shared their appreciation for both the demo tour format, and excitement about the benefits the S-80 J boom could deliver for their fleets.
“The demo was well organized and well balanced between an in-class presentation of the machine and a hands-on demo and technical explanation of the S-80 J,” said Robert Cavaleri, Regional Training, Safety and Compliance Manager at Manlift Middle East LLC. “Our team enjoyed the possibility of giving feedback to the Genie team on the machine, and that they took it seriously.”
“The reduced TCO is definitely a game changer, especially in the mid-sized booms that are challenged on rental rates. I will be able to improve my ROI and also differentiate the XC range with a better rental rate,” said Mark Pilford, Regional Operations Manager at Access Rental Gulf.
The Genie S-80 J boom lift features a leading unrestricted platform capacity of 300kb, 16.8m of horizontal reach for access at the top of the envelope, and a 1.8m jib, making it well suited for nearly all work-at-height tasks in the 80ft range, including general construction, maintenance, inspection and painting. A single-envelope, optimized design reduces overall inspection points and wearable components, speeding up inspections and reducing the time and expense of maintenance and repairs, resulting in a lower total cost of ownership.