GEHL, a company with a strong tradition going back to 1859 that specializes in small machinery with a wide selection of telehandlers, backhoes, skid steers, and track loaders, has now officially debuted in the UAE, with German Gulf Enterprises serving as the exclusive dealer.
German Gulf Enterprises, a part of the Bukhatir Group, announced their dealership partnership with GEHL at a recent launch event, celebrating a significant milestone and introducing two new models of skid steer loaders, R164 and R180, to the MENA region.
Representatives from both companies were present to mark the occasion. Ayman Ahmed, CEO of Bukhatir Industrial, and Ahmad Swaid, Deputy General Manager of German Gulf Enterprises, addressed participants with GEHL’s Benoit Renard, Managing Director ME, and Jérémie Calteau, Sales Manager MANITOU Middle East FZE, to outline the benefits of this new collaboration.
“This partnership with GEHL reflects our commitment to providing high-quality, reliable equipment to our customers in the UAE,” says Ahmed. “The introduction of GEHL’s range of telehandlers, backhoes, and the recently launched R164 and R180 models signifies a new era of efficiency and productivity in the construction industry.”
The launch event highlighted the value-for-money proposition of GEHL’s machinery, backed by a comprehensive uptime guarantee. Customers are assured of replacement equipment if breakdowns exceed three days, ensuring minimal disruption to their operations. The first ten customers placing bulk orders will also benefit from this offer.
“GEHL simply is value for money for construction companies, with promising plans to lead the market in the next four years,” adds Ahmed.
The GEHL skid steer loaders come with an impressive warranty of up to 5,000 hours, more than 25% beyond the industry standard. German Gulf Enterprises also offers a service contract and a guaranteed buy-back or trade-in program, providing customers with exceptional long-term value.
The newly launched R164 and R180 models feature 70 HP engines, an overall height of 1948mm, and a standard hydraulic flow of 71.4 l/min. The optional high-flow capability further enhances their versatility and performance. These models are designed to meet the diverse needs of construction professionals across the region.
“We are thrilled to collaborate with German Gulf Enterprises and bring our advanced skid steer loaders to the MENA region,” says Renard. “Our equipment is engineered for durability and efficiency, ensuring our customers achieve their project goals with ease.”